Friday, July 17, 2009
13 would be just too much bad luck
Thursday, May 14, 2009
Flying out the door ...
The lawyers always win
That old truism about lawyers being the only winners in lawsuits seems to have come true for poor old thriller writer Clive Cussler. Action-man Clive thought he’d suffered enough after losing a long-running series of court cases against the film studio that made the spectacularly unsuccessful film based on his novel
More culture in a pot of yoghurt?
Why you can't buy a $20 book
I’m always over the moon to receive correspondence relating to my little tales—it does reassure me that I still have an audience and that I’m not prattling on to an empty room. In reply to an item in the March issue, I received the following illuminating recollection: ‘In answer to your correspondent asking why we don’t price items to the full dollar, there is a very valid reason not to. In a past life I was with a (then) large Australian publishing house who wanted to do just that. At an arranged meeting with a (then) large bookselling department store, we were promptly advised that would not be possible. We were advised: “For a $20 purchase the customer can hand over a $20 note and with no change required, turn and walk away. The canny cash-register attendant could choose not to ring up the sale and pocket the note!” It was because of this integrity issue we did not get retail support and did not proceed with rounding to full-dollar pricing.’
Beyond customer service
Going that extra mile ...
Mary’s efforts are possibly surpassed by American academic Daniel Fleisch, who flew more than 900km on Christmas Day from Ohio to Ottowa in Canada to hand-deliver a copy of his book on an obscure set of physics formulae to a customer who had posted a negative review on Amazon complaining that he’d been sold a flawed copy. At first Fleisch offered to send a copy of the book via overnight delivery, but the date—it was 24 December—meant the book, intended as a Christmas present, wouldn’t arrive in time. He thought about driving to